Scheduling it to coincide with the start of the major championships, Szerencsejáték Zrt. will promote its renewed Tippmixpro online sports betting service offering a wide range of new functions in February 2021 with a major marketing drive.
Szerencsejáték Zrt. is continuously developing its sports betting services. After a significant increase in the payout-ratio and the inclusion of e-sports betting events in the betting offer among others, Tippmixpro got a fresh look as well as new features from 18 November 2020, in line with the latest international sports betting trends. The primary aim of the national lottery company was to create a betting portal that was more modern, user-friendly and more convenient, in order to make betting simpler and faster, thus providing an enhanced gaming experience for players.
Furthermore, Tippmixpro has also advanced to a new level in the field of the increasingly popular live betting, because in addition to the continuous information coupled with a live stream, beyond the match score, the players can now access all the information needed to make real time decisions. In addition to tracking the bet slips live, it is now even possible to undo initiated payments. Another novelty is that the display of events on the interface can be customized, even by individual betting markets. Players will now be able to track their favourite sports, tournaments and teams more easily, as sporting events related to selected favourites will be highlighted and bets can be submitted with a single click using the quick bet option.
Thanks to the strategic product development of Tippmixpro, the platform already offers an exceptionally high digital gaming experience that is on par with the largest global competitors. As the only legal online sports betting site in Hungary, it also promotes the whitening of the domestic sports betting market, providing a safe and legal alternative to the services of unlicensed competitors operating in Hungary.
Zsolt Anger, Jászai Mari Prize-winning actor, will again be the face of responsible online sports betting. The educational film about this can be viewed at the following link: https://youtu.be/99X7Jqihmcg
Szerencsejáték Zrt. will also launch a three-phase draw between 8-28 February 2021 to introduce the new Tippmixpro. A total of 331 players will have the opportunity to take home prizes during the game, including the main prize of HUF 1 million.
The sports betting segment is the business of Szerencsejáték Zrt with the largest turnover. Tippmixpro was launched in 2013 after Tippmix which had been around for more than two decades and continues to grow in popularity and share within the business, testament to which beside the recent surge in registrations are the absolute revenue records broken several times. All this coupled with the intention of offsetting the effects of the pandemic, prompted Szerencsejáték Zrt. to accelerate the web development process supporting digital sales, the result of which is the renewed Tippmixpro.